Mitsubishi has sued one of its own dealers because the man recommended his customers to drive past Volkswagen instead.
The owner of Karmart Mitsubishi in the American city of Burlington has had the car badge placed on his neck.
Mitsubishi's management in the US has found out that the dealer has recommended its customers to drive to Volkswagen instead.
This is reported by Auto News .
According to the media outlet, the car brand is specifically suing its dealer because he allegedly broke rules regarding the store's appearance. But the lack of signage and uniforms for employees is far from the only thing Mitsubishi is angry about.
The dealer allegedly shared his premises with a Volkswagen dealer, to whom he has even referred his own customers.
The Japanese brand defends the legal steps it is now taking against the retailer, saying it is 'necessary to protect the integrity of the business and avoid confusion from the public'.
This is not the first time that a car brand has had a falling out with its own dealers. This kind of thing happens here too. In early January 2024, 11 car dealers kicked the KW Bruun group, which is now called Wismo Group, out of an entire region of the country. Read more about it here .
Just a few months later, the police had to arrest a 75-year-old car dealer for the second time that year, suspected of being behind several fires. Among other things, in a bicycle shop that the elderly man had doused with gasoline.
Other car brands should not be fought against dealers but angry activists. Most recently, Tesla's factory on the outskirts of Berlin has been subjected to vandalism by several groups of activists who used projectors to project the Nazi 'Heil' salute onto the factory's facade.
– It is disturbing that a factory of this size does not detect such an act, a representative from the activist group Center for Political Beauty told the German media outlet Der Spiegel.
Police in Germany are now investigating whether the activists did anything illegal by throwing the famous Nazi salute at the factory facade. The activists themselves claim that Tesla did not react to their actions.
