Friday, April 19, 2024

The former Citroën brand will sell bags for DKK 38,000

It's actually a picnic bag. But it has to look like a designer handbag. Whether DS customers will pay up to DKK 38,000 for this kind of thing is another question.

DS was reborn as a Citroën brand in 2009. Only to become its own DS Automobiles under the then PSA Group in 2014.

Today, there are four models on the program, of which only two are available in Denmark. And that without a single dealer on Zealand or Bornholm. Only Funen and Jutland have so-called DS Stores.

Well, that's another conversation. Former Citroën brand DS Automobiles wants to cement its position as 'the French's answer to Rolls-Royce'.

Therefore, in collaboration with the oldest picnic table maker (yes, that kind exists) they are now launching a picnic set for a staggering 5,000 euros. This corresponds to just under DKK 38,000.

READ ALSO: Car brands will spend DKK 40 billion on new fossil-fuel cars

But then there is also enough for four people to go on a picnic together, DS promises. Just as the car brand promises that there is room for so much food that four people can be satisfied.

The buyers must provide the food themselves. But the manufacturer La Malle Bernard takes care of the rest. This means knives, a cutting board made of walnut wood and salt and pepper shakers. Just as special spoons, thermos bottles and the same for your preferred oil/vinegar have been thought of.

It is not the first time that a car brand has ventured into something that smells like food. Volkswagen is so successful at actually cooking that the Germans outsell it far more than actual cars. Read more about it here .

Read more news from and about the automotive industry right here!

Latest

Don't miss

Stricter penalties for Swedish drivers also affect the Danes

After a chaotic winter with motorists who have skated...

Recalling over 36,000 cars due to one sticker

Alfa Romeo is now recalling 2,571 copies of the...

Peugeot E-3008 wins prestigious design award

The French electric car Peugeot E-3008 has just scored...

Only 11.9 percent of new cars in Germany run on electricity

The electric car's market share has plummeted since Germany...

New agreement: The government will make diesel more expensive in 2025

It was expected. But now it is certain that...
Boosted Magazine
Boosted Magazine
Boosted in Denmark has over a million unique users, surpassing two million sessions, and accumulating over seven million page views each month, and our platforms has become a hub for automotive enthusiasts. Now you can enjoy our content in English too! Enjoy our free car news - every day. Want to talk to us? Write an email to boosted@boostedmagazine.com
spot_img

Judgment on confiscated car can be appealed, says Hojesteret

It is not certain that the state will be allowed to confiscate another lease car. In any case, one motorist has now received the...

Nissan promises 'super battery' in electric cars as early as 2028

Although Nissan says that the so-called solid state batteries for electric cars are now within reach, it will not be until 2030 that the...

Chinese electric cars are causing chaos in Europe's ports – nobody wants them

New electric cars from China are piling up by the thousands around Europe's ports. Officially because it is difficult to find transport to get...

Parts of Canada ban self-driving cars

In the Canadian province of British Columbia, level 3 self-driving cars have been so banned that the cars are not even allowed to drive...

China has bid for a French car brand, says Stellantis boss

The car group Stellantis has turned down a bid for a French car brand, which boss Carlos Tavares does not want to name. Stellantis...

Ford recalls accessories that fly off cars

Ford Bronco owners who paid for the dealer to put a so-called hood scoop on the bonnet must now hand it in again. A...

What is illegal here? Every fourth driver does not know the penalty

Over 3,800 motorists had to contribute to the state coffers last year because they were speeding too fast during a road work. And that...

So many cars have been impounded for speeding in 3 years

In three years, almost 3,000 motorists have had to say goodbye to both their driver's license and their car because they have been taken...

Electric cars pose a safety risk, says Danish workshop

Prevailing myths that electric cars do not need service are now causing the alarm bells to ring at nationwide garage chains. On top of...

Mercedes is dropping a special electric car with a petrol engine

A small petrol engine should have helped a new electric Mercedes to go further on the battery. But now the Germans are scrapping the...

Citroën unveils new C3 Aircross: See first photo here

Citroën reveals the first image of the all-new C3 Aircross, which will be launched in Europe later this year. Citroën writes about it: The...

Privately leased electric cars in crazy growth of over 300 percent

Private leasing is booming among Danish consumers, and where the focus has been on the general figures for private leasing, it becomes even more...
footer.txt Viser footer.txt.