Monday, July 14, 2025

Paid 42 billion – VW wants to own more of the car brand

Volkswagen has already paid the equivalent of 42 billion kroner for parts of the American car brand Rivian. Now the Germans want more.

Volkswagen has already invested 42 billion kroner in the American electric car manufacturer Rivian, and now the German car giant wants to increase its ownership stake.

Volkswagen sees itself as a mentor to Rivian and believes that the money from Wolfsburg can give the young car brand an advantage in a highly competitive industry.

Volkswagen CEO Oliver Blume told German magazine Spiegel that a company of Volkswagen's size has unique advantages.

"For example, we are considering sharing modules and pooling purchasing volumes," he says, emphasizing that "the Volkswagen Group offers great opportunities for a small brand like Rivian."

In other words, Volkswagen's financial strength and large purchasing volume can help streamline production costs and supply chain challenges for Rivian, while both brands benefit from sharing technology.

Rivian plays a central role in the development of the next-generation electronics architecture that Volkswagen plans to implement in its future model program.

Rivian's developers and engineers are leading the work to develop a streamlined system that, according to Volkswagen, will revolutionize the electric car.

The new platform will reduce the complexity of current systems. Where today's Volkswagen cars use up to 100 control units, the new setup will use only seven compact control units to control critical systems.

These devices will integrate the microchips that the automotive industry was screaming for just a few years ago, sensors and cables to handle everything from infotainment to advanced driver assistance systems.

Among the first VW Group cars to be built on the new architecture are Porsche's upcoming seven-seat K1 SUV and the next-generation VW Golf.

Volkswagen's revived Scout brand will also benefit from the partnership, as its Terra and Traveler models will incorporate Rivian's advanced technology.

Volkswagen appears to be following Rivian's launch of the R1T and R1S models with the new Scout family. Like the Rivian models, the Terra and Traveler are a pickup truck and an SUV that share many components.

Blume emphasizes, however, that Scout is not aiming to compete directly with Rivian.

– The coach cars are positioned completely differently in the market, he believes.

READ ALSO: 7 out of 10 drivers admit to having the same problem in traffic

The Scout models start at around $45,000, while Rivian's R1 models start at around $70,000.

Rivian also plans to launch smaller, cheaper R2 and R3 models in the coming years, with starting prices of around $45,000 and $37,000, respectively. However, production is not expected to start until late 2026 at the earliest.

The first Volkswagen model with Rivian's electronics architecture is expected to hit the roads the following year. It will probably be the next Golf in the series, as it has already been confirmed that Rivian will develop large parts of the car.

Volkswagen is not saying where the money for a further acquisition of Rivian will come from, however. On the other hand, it was not many months ago that the brand's finance director announced that the Germans would run out of money within 2 to 3 years if the trend is not reversed.

Latest

Boosted Magazine
Boosted Magazine
Boosted in Denmark has over a million unique users, surpassing two million sessions, and accumulating over seven million page views each month, and our platforms has become a hub for automotive enthusiasts. Now you can enjoy our content in English too! Enjoy our free car news - every day. Want to talk to us? Write an email to boosted@boostedmagazine.com
spot_img

The government now expects 1 million electric cars by 2028

The government expects that Danes will have purchased one million electric cars by 2028. The Danish car importers' interest group praises the projection. The...

8-year wait is over – Tesla promises 50,000 cars

It's been more than eight years since Tesla first showed the "Semi" truck to the public. Series production will begin in 2026. Tesla Semi...

Study: New cars have never been heavier

New passenger cars now weigh over 1,550 kilograms on average. This is an increase of 300 kilograms since 2016. The explanation must be found...

Volkswagen: EU to postpone ban on petrol cars

VW CEO Oliver Blume casts doubt on the EU's 2035 deadline for the sale of new petrol and diesel cars. He calls for more...

Porsche warns – stops sales of electric cars

Porsche is now bleeding so much in the Chinese market that the brand is now seriously considering whether to withdraw from the world's largest...

Volkswagen will now build electric cars with gasoline engines

Volkswagen will make the gasoline engine part of the electric ID. cars. VW boss Oliver Blume sees it as a way to facilitate the...

Can't be stopped – Nissan ends up illegal in Russia

The large SUV Oting Paladin will soon be launched in Russia. The car is actually a Nissan Patrol, which is not allowed in the...

Donald Trump drops tariffs on the auto industry

Donald Trump is partially backing down on tariffs on auto parts. The move benefits US automakers, while import tariffs on cars appear to remain...

Denmark is being cheated of a wild Tesla move – see it here

In Denmark, Tesla is now lowering the interest rate on Model 3 and Model Y to 0.99 percent. But it's even wilder just across...

Dubai police now drive Rolls-Royces from Mansory

The custom-built Rolls-Royce Cullinan from Mansory is now part of the Dubai Police fleet. The car has 610 horsepower and hits 100 km/h in...

Car brand in crisis – to lay off and save 12 billion

Volvo Cars has seen better days. The new, returning boss sees no other option than a savings plan of 12 billion kroner. Layoffs will...

Police bust scrapyard mafia with 116 deadly cars

A large-scale police operation coordinated by Europol has hit an international crime ring that was making millions selling dangerous scrap cars from the US...