Friday, April 19, 2024

Get your business on Amazon

Do you know about Amazon or have you used it to sell through your business? It is not certain. It is far from all Danish sellers who are present on Amazon.

Amazon is a platform that is enormously large in the UK and USA, among others, but it is also used a lot in Germany – and then it rumbles forward on the Nordic market. This is something you have to take advantage of. If you want to boost your sales, you need to be present on Amazon.

If your products are to be found by users on Amazon, it is important that your ads are in order. You can get help to take care of this through an Amazon agency , which has complete control over everything with eye-catching, ads and the right keywords. It is also part of what is known as SEO – i.e. search engine optimization or search engine optimization. Then you are well on your way.

Isn't it just the same as on Google?

Maybe you have ads that work really well on Google that you're thinking about repurposing. This is understandable, because it seems logical that something that works well in one place will automatically also do well on the other search engine. It's just that Amazon's and Google's algorithms are completely different.

Amazon is a platform built with sales in mind. Therefore, your product descriptions must also be in order, because you are competing exclusively with others who also want to sell.

This is not the case on Google, which is used to an equal extent for information searches, news and much more. It's a much more far-reaching platform, and it also means that users searching for your products are more likely to see them. On Amazon, there may be thousands of you selling similar products, so it's about standing out positively.

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