Saturday, March 15, 2025

Celebrity has lost 25 million kroner on Tesla's downturn

Tesla shares are currently the biggest losers. This means big losses for several investors. On paper, a famous ski racer has lost 38 million kroner.

We can't say whether he has reason to sleep uneasily at night. But skiing star Björn Dählie has at least become 38 million kroner poorer due to Tesla's downturn.

This is written by the business media Dagens Næringsliv – DN.no.

It was back in 2020 that Dählie spent 7.5 million kroner of his own wealth on 4,490 Tesla shares. It has been a good business since then, but now the tide has turned.

While the downturn is a tough economic blow for Björn Dählie, he can still note that the shares in the car brand are worth almost 300 percent more than what he bought them for.

Whether the latest downturn will make the skiing star change his mind is another question. It is also not known whether he will sell his shares or not.

But there are actually others who recommend that Tesla shareholders do just that. The recommendation from the major German bank UBS is still to sell the stock.

The stock has lost more than 45 percent of its value in the first months of the year. However, Tesla has been worth far less than the brand is now.

Danish analyst René Tonder tells Boosted that for long periods, nothing actually happened with the Tesla stock.

– If you look at it in the big picture, nothing really happened with Tesla stock between 2010 and 2019. It only really took off in 2020 during corona.

The Danish automotive industry analyst also believes that Tesla's real value, which Björn Dählie's shareholding may/may not approach, depends on how you view Tesla.

– Tesla's stock price is a story. It's not so much an expression of how the company behind it is doing.

– If you believe that Tesla is developing into more than a car brand, the share value may well be on the rise. Conversely, if you believe that Tesla will remain a car brand, the current value is very high compared to its competitors.

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